Q110 The Deutsche Bank of tomorrow

The concept of the new model branch on Friedrichstrasse in Berlin is intended to increase customer loyalty and provide new reasons for a visit to the bank.

Architect:
Schwitzke&Partner, Düsseldorf

Lighting designer:
Robin Uber, Lichtplan, Köln

Photographer:
Sabine Wenzel, Berlin

Place:
Berlin

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Lighting solutions

In terms of design, the premises of this branch remind more of a lounge than a bank. Sofas and seating areas invite customers to stay. This novel concept was devised by an experienced architectural firm for the retail sector, the Düsseldorf-based agency Schwitzke & Partner. Every month, customers are presented with their potential requests: a specific area in the bank is used for changing product presentations from a wide range of sectors - from travel to bioproducts and even hifi equipment.

In the lounge areas, Quadra downlights to provide uniform, diffuse ambient lighting.

Concealed in the ceiling grooves, the TM spotlights provide the appropriate atmosphere for the consulting section. The different areas in the bank are also separated by light boxes mounted above.

Lighting tools used

Guide

The Guide section provides thorough information on everything from the physical bases of lighting to suggested solutions for different lighting situations. The interactive knowledge modules vividly illustrate lighting solutions that are possible with this product range.

ERCO General lightingGeneral lighting

Providing ambient luminescence

ERCO AccentuationAccentuation

Emphasising objects to attract attention

ERCO TrackTrack

Tracks as the basis for flexible lighting design

ERCO SpotlightsSpotlights

Flexible luminaires for tracks to produce accent lighting

ERCO Recessed luminairesRecessed luminaires

Recessed ceiling luminaires with different light distributions

ERCO Working planeWorking plane

Lighting for workstations through to large rooms

ERCO ObjectObject

Eye-catching lighting effects for objects in the room and pictures

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