Website relaunch: on the way to a digital lighting platform
You have surely already noticed: some areas of erco.com now look different than usual. Behind this is our goal of developing our website into a digital platform for architectural lighting. To this end, we will bring inspiration, lighting knowledge, and products even more closely together in the future.
Since many of our customers use erco.com every day for their project work, this development is taking place in three carefully considered phases. The Inspiration and lighting knowledge areas, along with new digital formats, already show today the direction in which the lighting platform is evolving.
Proven functions for planning and product specification remain available at all times, while new content and possibilities are added step by step. In this way, the new lighting platform is taking shape one step at a time—with full planning reliability for your project business.
Inspiration
Let yourself be inspired: project reports, interviews, and behind-the-scenes stories all about architectural lighting—better structured, in a new look, and more closely linked with knowledge and applications.
Lighting knowledge: Culture
The first completely redesigned application area conveys knowledge all about cultural and exhibition spaces. Interactive content, new structures, and digital learning formats reflect the future ambition of our website.
Experience lighting effects interactively: in the digital mock-up space, you can compare types of lighting across large surfaces and adjust light scenes—accompanied by structured learning paths that convey knowledge in an application-oriented, hands-on way.
New search with the "Companion"
Your new companion on erco.com: the "Companion" search bar guides you through the platform's new areas and helps you find content faster, better understand connections, and go straight to the relevant information.
Three phases toward the new lighting platform
Phase 1: lighting knowledge and inspiration reimagined
With the first step of the relaunch, key areas of the website have been reimagined and already show today how erco.com will develop in the future. Lighting knowledge content can now be used more interactively, project reports inspire in a new design, and digital user experiences are linked together in new ways. The editorial and functional development of these areas will continue step by step in the coming stages.
Your planning reliability and what remains unchanged for now: in Phase 1, the product area intentionally retains its familiar form. Product information, technical data, downloads, and established planning processes remain available as usual. This way, erco.com stays a reliable tool for planning and specification even as it continues to evolve.
Phase 2: new Product Experience (2027)
Products, applications, knowledge, and project contexts will be linked together much more closely in the future. The goal is a Product Experience that more strongly brings together planning, specification, and lighting effects.
Phase 3: expanded digital services (2028)
In the future, additional digital services and intelligent tools will support you even more specifically as you search for information, find your bearings, and plan