Fashion store

Fashion clothing on racks in a store, illuminated by ERCO lighting for product presentation.

Light for product presentation: Illumination of space and textiles.

Textiles are presented most effectively through brilliance and modelling. The directed light of compact lamps such as LEDs defines the shape and material of the garments through brightness contrasts and brilliant effects. Luminaires mounted on tracks provide the required level of flexibility to readjust the luminaires for seasonally changing product presentations. Spotlights for accent lighting accentuate the products or decorational objects. Floodlights appropriately highlight the racks. Wallwashers produce a pleasant level of brightness in the room.

Illuminated clothing racks with colorful apparel in a fashion store, accented by ERCO lighting.

Overall lighting concept

A differentiated lighting concept with accent lighting, floodlighting and wallwashing efficiently illuminates the different zones and objects and ensures good visual comfort.

Fashion store with colorful clothes on rolling racks, illuminated by ERCO lighting.

Floodlighting: oval flood

Oval light beams are ideal for the efficient illumination of long objects such as racks or product tables. A single oval flood luminaire replaces several luminaires with round, narrow beams of light. The directed light produces excellent modelling and brilliance effects on the textiles.

Fashion store illuminated with ERCO lighting, showcasing clothing racks for product presentation.

Accent lighting: spot

The narrow "spot" beam highlights written or decorational elements through rich contrasts.

Clothing racks illuminated by track lighting in a fashion store, showcasing seasonal product presentation.

Accent lighting: wide flood

The general lighting of the floor also comes from spotlights mounted on tracks. The wide beam light distribution results in a uniform illumination of the floor.