The address could not be more apt: The new ERCO showroom in Stockholm is located at Ljusslingan 1, which translates as “Light Loop”. In recent years, the “Luma Park” has come to be seen as the new centre of Sweden’s creative industry.
Since the 1990s, the picturesque area around the Luma Park at Hammarby Lake has been a massive development project initiated by the City of Stockholm. Formerly industrial in nature, it is now transformed into an attractive working and living environment with focus on ecology and the creative industry, complemented by a conference centre, cultural facilities, restaurants, shops and green spaces. By 2017 the district will offer 12,000 new homes and 10,000 workplaces. ERCO recently opened its latest showroom here, in buildings filled with history. Formerly housing the Lumafabriken, once the biggest light bulb factory in Sweden, the ensemble was erected in functionalism style between 1929 and 1930 based on plans drawn up by architects Artur von Schmalensee and Eskil Sundahl. The showroom officially opened here just recently was designed by architect Philip Bergerhoff. At this historic site ERCO now presents state-of-the-art lighting tools based fully on LED technology.